A private label credit card (PLCC) company partnered with one of their clients, an industry-leading beauty and cosmetics brand, to drive engagement amongst their top-tier loyalty members. They were looking for a way to deliver a meaningful offer via a variety of communications to test consumer respo…

At Hallmark Business Connections, we know how integral your relationships with customers, employees and business connections are to the success of your business. We also know how busy you are every day of the year, so that’s why we’re always on the lookout for ways to streamline relationship-buildin…

Your client address list is a powerful tool, and the more you tap into its potential, the more you’ll benefit. With Connect by Hallmark on your side, the possibilities are endless. It’s an innovative solution that allows you to build stronger customer relationships—all while saving time and money.

At Hallmark Business Connections, our make-it-easy services let you personalize and send cards to hundreds (or thousands!) of recipients with just a few clicks. But to make sure every card arrives at the right place, at the right time, your recipient data must be formatted correctly and kept up to d…

Recognize important moments in your customers’ lives and make a lasting impression that will positively impact your brand. Hallmark Business Connections helps clients select, create and send the perfect greetings to personalize the customer experience.

Sending cards to celebrate new home purchases is a thoughtful way for real estate agents and related businesses to build lasting relationships with clients. These cards can ease the stress of moving, welcome new neighbors, and strengthen customer loyalty. Personalized greetings and small gifts can m…

Sending corporate sympathy cards is a heartfelt way to show customers and employees that your business cares. These cards convey not only sympathy but also support during difficult times, fostering trust and loyalty. Personalizing your messages makes a lasting impact, demonstrating genuine empathy a…

Celebrate Law Enforcement Appreciation Day by showing gratitude to the police officers who protect and serve our communities. This article offers thoughtful ways to express appreciation, from personalized greeting cards to community events, highlighting the importance of recognizing the dedication a…

Unlock the secrets to effective marketing for accounting firms and financial professionals with these innovative strategies. Learn how personalized interactions and thoughtful client outreach can transform your client relationships and boost retention. Discover practical tips for using custom greeti…

Discover innovative strategies to elevate your real estate prospecting game and build lasting client relationships. This blog explores modern techniques that go beyond traditional cold calling, emphasizing the importance of personalized communication, social media engagement, and creative client app…

Writing an employee appreciation card can be a meaningful way to recognize and motivate your team. This blog provides thoughtful messages to include in your cards, ensuring your appreciation feels genuine and impactful. Learn how to craft personalized notes that celebrate your employees' contributio…

Incorporating a direct mail program can be highly effective, but there are common pitfalls to avoid. This blog highlights three key mistakes businesses often make, such as neglecting to personalize messages, failing to integrate with digital marketing, and overlooking the importance of tracking resu…