How Health Plans Can Improve Experience and Satisfaction With Medicare Advantage Members
There's no debate that member experience and satisfaction are crucial for attaining higher CAHPS scores and boosting member retention. One measure of …
Building Stronger Connections With Members: How Understanding Benefits Improves Medicare Advantage Member Loyalty
If you're open to exploring ways to improve retention with Medicare Advantage (MA) members, you might want to take a closer look at what formats, personalization, and retention methods work best for these unique individuals.
Why Every Health Plan Needs to Update its Medicare Advantage Member Retention Strategy
Hallmark Cards are the Best Way to Engage MA Members to Improve Stars, CAHPS, Retention and to Close Gaps
Kaiser Family Foundation recently reported that the number of health plans offering MA to eligibles has nearly doubled in the past 5 years. Increasing competition has made it more important than ever for health plans to get the most out of their outreach campaigns. So, when looking to increase CAHP…
Connect by Hallmark Empowers Financial Services Company’s Distributed Workforce to Enhance the Client Journey
Start the New Year Smart So You Can Finish Strong
For some people, this time of year comes hand-in-hand with a familiar trope—making and breaking resolutions. But with thoughtful connection and intentionality, business leaders can create realistic expectations, shape company culture, inspire optimism and ensure engagement in the year ahead.
Greeting Card Marketing: Powerfully Persuasive in a High-Tech World
Greeting cards might be the most powerful — and underutilized — offline marketing tool today. With a high return on investment and low risk, they’re right for nearly every marketing toolbox.
Boost Health Plan Loyalty with Hallmark Greeting Cards
Hallmark greeting cards are your secret to boosting member retention. With products that consistently satisfy recipients and outperform other direct mail formats, you can trust that Hallmark cards are opened, read, understood and acted on. Check out four ways you can use Hallmark cards to build rela…
4 Strategies for Improving the Contact Center Customer Experience
Customer service continues to be a key differentiator among otherwise similar companies — and you’d better believe that buyers are paying attention to the experiences, empathy, and engagement they get from your contact center representatives.
These 3 Communication Strategies Give Customers More to Love About Your Brand
In business, we tend to talk in terms of transactions and data points. However, sometimes the most effective way to appeal to your customers happens through personal interactions.
5 Ways to Recognize Parents in the Workplace this Mother’s Day and Father’s Day
When it comes to employee appreciation, you can pick from many options. Or dream up something completely new and different! Recognize years of service, congratulate them on workplace excellence, or show appreciation in tandem with celebrating special life events, like birthdays. Or, if you’re lookin…
3 Unexpected Ways Greeting Cards Develop Client Relationships in the Real Estate Industry
Establishing long-term relationships is key to real estate success. So, the big question is: What’s the best way to build trust? With the help of Hallmark cards, you can develop strong customer relationships and nurture clients into becoming loyal supporters of your business.
4 Benefits to Greeting Card Marketing You Might Not Have Considered
Direct mail can be a terrific addition to any marketing mix. However, mailing greeting cards is much different than mailing postcards or flyers. And customers know it.