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How to Create the Perfect Holiday Card List for Your Company
Crafting a holiday card list is more than just a year-end task—it’s a chance to build stronger business relationships, elevate your brand, and show genuine appreciation. This guide provides a roadmap to make holiday cards impactful, from understanding your audience and personalizing messages to plan…
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50 Professional Thank You Card Ideas
A thoughtful thank-you card can leave a lasting impression and strengthen business relationships, whether you’re reaching out to clients, colleagues, or employees. Dive into our list of expertly crafted thank-you messages, tailored for various industries and occasions.
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From Inbox to Mailbox: The Role of Data in Personalizing Direct Mail for Medicare Advantage Plans
Personalizing communication is one of the most effective ways for health plans to build stronger, lasting relationships with their Medicare Advantage (MA) members. With the average MA beneficiary now able to choose from 43 plans—more than twice the options available in 2018, according to KFF researc…
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How Cards Can Improve Networking in B2B
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10 Tips for Handwriting Beautiful Cards
Whether you're a crafter, DIY enthusiast, business owner, or stationery lover, mastering the art of handwriting can elevate your card designs to new heights, expressing your unique touch. In this blog post, we’ll walk you through essential handwriting tips to ensure your Hallmark cards are not only …
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How to Honor Veterans in Your Business With Thoughtful Cards & Gestures
In today's world, where gestures of appreciation can truly make a difference, prioritizing the recognition of veterans within your business is essential. Veterans bring unparalleled dedication, resilience, and leadership to any workforce. Their contributions, both in military service and civilian li…
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Heartfelt Ways to Show Appreciation to Veterans with Cards
Showing appreciation to veterans is more than a kind gesture—it's a way to honor their sacrifices. Personalized cards offer a meaningful expression of gratitude, creating a deep emotional impact.
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10 Tips for Creative Corporate Christmas Cards
Discover innovative ideas for creating Corporate Christmas cards that stand out and spread holiday cheer within your business network.
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Personal Fonts by Hallmark: Deliver Personalized Experiences in a Fraction of the Time
With our recent release of Personal Fonts by Hallmark, you can now connect on a brand-new level—by leveraging the power of your penmanship! Now, by combining digital technology with the talent of our lettering artists, we are able to bring the personality and nuances of your own handwriting into you…
Whitepaper
Revitalizing Medicare Advantage Member Engagement with Direct Mail
This whitepaper explores the critical role of direct mail within the digital
age, particularly in engaging Medicare Advantage (MA) members. By
integrating innovative direct mail with modern digital strategies and
leveraging the emotional resonance of Hallmark greeting cards, health
plans can sig…
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Lead Nurturing Best Practices to Connect You With Clients and Win Business
Lead nurturing doesn’t have to be tedious or time consuming to be effective. And you don’t have to break the bank to make meaningful connections that lead to life-long customers who love your business. You can maintain current client relationships, build new ones and ensure that you remain fully eng…
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Account Management Best Practices | Treat Every Customer Like a VIP
Discover how a strong account management program can transform your business. Learn why nurturing client relationships and delivering personalized experiences are key to boosting customer loyalty and satisfaction. Gain insights and practical tips from Hallmark Business Connections to enhance your st…