Sending birthday cards can have a major impact on your bottom line.
Those who send Hallmark birthday cards, alongside other campaigns, retain 16% more customers than those who do not.
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Business Birthday Cards FAQs
My company sends birthday greetings to customers via email. Isn't that good enough?
It’s good enough if you only want to reach 1-2% of your customers. In an analysis by an insurance company, they found that their birthday email only made it to a very small portion of their clients. Using a Hallmark card almost guarantees that the birthday wishes from their company are opened, read and felt by their customers.
What exactly is a custom corporate birthday card?
To Hallmark Business Connections, this a card that is created using a company’s brand elements and is infused with that brand’s tone and language. It enhances the brand by producing a customer or employee experience in a Hallmark card. These cards can be made by utilizing our customizable cards to add logos and other brand elements, or you can hire Hallmark to create a one-of-a-kind card for your company.
Why are there different prices for Hallmark birthday greeting cards, and why would I want to buy one of the higher-priced business birthday cards?
First, all of Hallmark business birthday cards have bulk-buy discounts to help empower companies to put more care in the world. Greeting cards with higher prices generally feature adornments like metallic foils, heavy-weight card stock, glitz, glitter and sparkle that enhance the feel of the card. Cards with embellished features are well suited for industries and roles where image and presentation are highly valued.