At Hallmark Business Connections, we know how integral your relationships with customers, employees and business connections are to the success of your business. We also know how busy you are every day of the year, so that’s why we’re always on the lookout for ways to streamline relationship-buildin…

Your client address list is a powerful tool, and the more you tap into its potential, the more you’ll benefit. With Connect by Hallmark on your side, the possibilities are endless. It’s an innovative solution that allows you to build stronger customer relationships—all while saving time and money.

At Hallmark Business Connections, our make-it-easy services let you personalize and send cards to hundreds (or thousands!) of recipients with just a few clicks. But to make sure every card arrives at the right place, at the right time, your recipient data must be formatted correctly and kept up to d…

Unlock the secrets to effective marketing for accounting firms and financial professionals with these innovative strategies. Learn how personalized interactions and thoughtful client outreach can transform your client relationships and boost retention. Discover practical tips for using custom greeti…

A thoughtful thank-you card can leave a lasting impression and strengthen business relationships, whether you’re reaching out to clients, colleagues, or employees. Dive into our list of expertly crafted thank-you messages, tailored for various industries and occasions.

Showing appreciation to veterans is more than a kind gesture—it's a way to honor their sacrifices. Personalized cards offer a meaningful expression of gratitude, creating a deep emotional impact.

Lead nurturing doesn’t have to be tedious or time consuming to be effective. And you don’t have to break the bank to make meaningful connections that lead to life-long customers who love your business. You can maintain current client relationships, build new ones and ensure that you remain fully eng…

The way you begin and end your interactions with customers is crucial. First and last impressions go far beyond the moment; in fact, they may well be the only things customers and clients remember about your brand. That’s why it is so important to make sure that the beginnings and endings that your …

May is National Military Appreciation Month, and it’s the perfect time to reach out and share thoughts of gratitude for the hard work and dedication of our country’s military members. Arguably the bravest and most highly trained in the world, the U.S. military is charged with defending our country a…

You probably already know that creating a connection with your Hispanic employees and customers requires more than translating a few words into Spanish … quite a bit more, actually. Businesses that are thriving in today’s diverse multicultural landscape know that their Hispanic clients and team memb…

Good news for financial advisors: According to Accenture field research, 52 percent of consumers are interested in upping their financial literacy. However, the downside to this trend is that they’re not necessarily taking traditional routes. Consider the role that social media is playing. A full 56…

Businesses rely on marketing data to guide them in many of their decisions on a daily basis, but how do you know if the information you’re receiving and acting upon is statistically significant? When we look at statistical significance in marketing, we’re looking at whether or not data gathered afte…