In today's uncertain economy, organizations across industries are being forced to rethink how they approach customer retention. In this article, today's consumer motivations and strategies to increase loyalty, spending, and trust are explored.

Dan Gingiss is a customer experience expert, keynote speaker, and author known as “The Experience Maker™.” With more than 20 years leading customer experience, marketing, and digital teams at brands like McDonald’s, Discover, and Humana, he helps organizations turn everyday interactions into remarka…

A Conversation With Sean Albertson, CX Leader, International Speaker, Award-Winning Author, and Founder, CX on the ROCKS Collective

At Hallmark Business Connections, our make-it-easy services let you personalize and send cards to hundreds (or thousands!) of recipients with just a few clicks. But to make sure every card arrives at the right place, at the right time, your recipient data must be formatted correctly and kept up to d…

Unlock the secrets to effective marketing for accounting firms and financial professionals with these innovative strategies. Learn how personalized interactions and thoughtful client outreach can transform your client relationships and boost retention. Discover practical tips for using custom greeti…

A thoughtful thank-you card can leave a lasting impression and strengthen business relationships, whether you’re reaching out to clients, colleagues, or employees. Dive into our list of expertly crafted thank-you messages, tailored for various industries and occasions.

Showing appreciation to veterans is more than a kind gesture—it's a way to honor their sacrifices. Personalized cards offer a meaningful expression of gratitude, creating a deep emotional impact.

Lead nurturing doesn’t have to be tedious or time consuming to be effective. And you don’t have to break the bank to make meaningful connections that lead to life-long customers who love your business. You can maintain current client relationships, build new ones and ensure that you remain fully eng…

The way you begin and end your interactions with customers is crucial. First and last impressions go far beyond the moment; in fact, they may well be the only things customers and clients remember about your brand. That’s why it is so important to make sure that the beginnings and endings that your …

May is National Military Appreciation Month, and it’s the perfect time to reach out and share thoughts of gratitude for the hard work and dedication of our country’s military members. Arguably the bravest and most highly trained in the world, the U.S. military is charged with defending our country a…

You probably already know that creating a connection with your Hispanic employees and customers requires more than translating a few words into Spanish … quite a bit more, actually. Businesses that are thriving in today’s diverse multicultural landscape know that their Hispanic clients and team memb…

Good news for financial advisors: According to Accenture field research, 52 percent of consumers are interested in upping their financial literacy. However, the downside to this trend is that they’re not necessarily taking traditional routes. Consider the role that social media is playing. A full 56…