A private label credit card (PLCC) company partnered with one of their clients, an industry-leading beauty and cosmetics brand, to drive engagement amongst their top-tier loyalty members. They were looking for a way to deliver a meaningful offer via a variety of communications to test consumer respo…

Writing an employee appreciation card can be a meaningful way to recognize and motivate your team. This blog provides thoughtful messages to include in your cards, ensuring your appreciation feels genuine and impactful. Learn how to craft personalized notes that celebrate your employees' contributio…

Explore the evolution and benefits of hybrid work models, which combine traditional in-office work with remote and travel work. During the COVID-19 pandemic, many businesses adopted hybrid work to maintain productivity and employee health. Post-pandemic, the hybrid model has proven effective, with d…

In today's world, where gestures of appreciation can truly make a difference, prioritizing the recognition of veterans within your business is essential. Veterans bring unparalleled dedication, resilience, and leadership to any workforce. Their contributions, both in military service and civilian li…

Showing appreciation to veterans is more than a kind gesture—it's a way to honor their sacrifices. Personalized cards offer a meaningful expression of gratitude, creating a deep emotional impact.

Discover how a strong account management program can transform your business. Learn why nurturing client relationships and delivering personalized experiences are key to boosting customer loyalty and satisfaction. Gain insights and practical tips from Hallmark Business Connections to enhance your st…

The way we look at mental health in the workplace has changed, especially because of the COVID-19 pandemic and on-the-job stressors like employee shortages, long hours, inflation and other unseen factors like financial or relationship struggles. It’s important that managers do their best to improve …

The way you begin and end your interactions with customers is crucial. First and last impressions go far beyond the moment; in fact, they may well be the only things customers and clients remember about your brand. That’s why it is so important to make sure that the beginnings and endings that your …

May is National Military Appreciation Month, and it’s the perfect time to reach out and share thoughts of gratitude for the hard work and dedication of our country’s military members. Arguably the bravest and most highly trained in the world, the U.S. military is charged with defending our country a…

Hospitals are filled with healthcare heroes who work tirelessly day-in and day-out to ensure that patients and their families are comfortable and well cared for. That’s why it’s important to highlight the significance of National Hospital Week. National Hospital Week takes place during the first ful…

Teachers are some of the best cheerleaders in kids’ lives, and they’re always on the lookout for great ways to inspire, encourage and support their students. Whether it’s in the classroom, at Sunday school, in front of the piano or on the field, the tools educators use to connect with kids can help …